Our features

Chronex is a boutique CRM platform designed specifically for luxury watch retailers. Unlike generic CRM systems, every feature in Chronex is built to help you manage high-value clients, streamline boutique workflows, and grow lasting relationships. Explore how Chronex simplifies your day-to-day operations.

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A full suite luxury watch retail CRM

Chronex isn’t a generic CRM. Every feature is built with boutique workflows, client expectations, and high-value relationships in mind.

Client Profiles with Purchase & Service Histories

Keep track of every client interaction, purchase, and after-sales service in one organised profile. Chronex lets you store client preferences, notes, and follow-up reminders—ensuring every visit feels personal and professional.

Sales Pipeline Tailored for Boutique Retail

Visualise your sales opportunities in a pipeline designed for high-value, consultative selling. Track client inquiries, appointments, deposits, and closed sales with simple drag-and-drop stages that mirror your boutique’s sales process.

Follow-Up & Appointment Scheduling

Never miss a follow-up again. Chronex allows you to schedule callbacks, service reminders, and personalised client touchpoints. Get notified when it’s time to reach out and nurture long-term relationships effortlessly.

Custom Tags & Client Segmentation

Organise your clientele with custom tags, VIP lists, and product interest categories. Whether it’s separating serious collectors from casual buyers or tracking interest in upcoming releases, Chronex gives you full control over segmentation.

Boutique-Friendly Interface

Chronex is built for boutique teams—not tech experts. The clean, intuitive interface ensures your staff can manage clients, track sales, and update records without complicated training or steep learning curves.

Real-Time Dashboards & Reporting

Gain instant insights into your boutique’s performance. Chronex provides real-time analytics on sales pipelines, client interactions, and service follow-ups—giving you the data you need to make informed decisions.

Why These Features Matter for Watch Boutiques and Dealers

Luxury watch retail isn’t transactional — it’s relational. Chronex gives boutique owners the tools to manage high-touch client relationships, provide personalised service, and streamline operations without the complexity of big-business CRMs.

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